Pure Financial Advisors offers fee only financial plans, investment advice and other financial services.

Your Pure Financial Advisors Team

Matthew Horsley, CFP®, CLU®, AIF®, Investment Advisor Representative

Matt Horsley has been serving individuals and families to meet their retirement, estate, investment and tax planning needs since 1993. Matt currently serves as an Investment Advisor Representative with Pure Financial Advisors, Inc. where he works directly with clients to help them realize their specific financial objectives. Prior to joining Pure Financial Advisors, Matt served as a Senior Relationship Manager for seven years with a local wealth management firm specializing in financial and estate planning services for high-net-worth individuals. Matt has extensive experience in estate planning, advanced tax planning, portfolio analysis and investment management.

Matt’s experience and broad range of knowledge is recognized throughout San Diego County. He is a frequent commentator on San Diego 6 News and has regularly contributed to Fox News in the Morning Weekend. In 2009, Matt was recognized as a Five Star Wealth Manager – Best in Client Satisfaction by San Diego Magazine.

Matt's professional designations and registrations include, Certified Financial Planner Professional, Accredited Investment Fiduciary, and Investment Advisor Representative.

In 1993, Matt received a Bachelors of Science degree in Finance from the University of Michigan School of Business Administration. He serves as president of the San Diego Society of Financial Service Professionals and is a member of the Development for the San Diego Center for Children. In addition, he volunteers his time locally with The Children’s Hospital in the Hematology and Oncology Unit. Matt is also passionate about boating, traveling, and playing golf.